December 27, 2021

Markets Media: 2022 Outlook – Doug Christensen, Tier1 Financial Solutions

Today, a CRM is a foundational requirement for capital markets and banking workflows. Heading in 2022, Tier1’s, Senior-VP, Doug Christensen looks at how interoperability is becoming a top factor for Capital Markets CRM and examines what will be the key catalysts for the shifting ecosystem.

As part of Markets Media’s annual industry outlook series, Tier1’s Doug Christensen looks at what will drive Capital Markets CRM adoption in 2022 and how the landscape will continue to evolve. A Q&A on the evolution of CRM technology for capital market firms, key areas to which capital market firms are allocating more resources, core themes and trends that are occurring now and in 2022, and solving for clients’ pain points.

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